Wouldn't you love your next website or brochure to win you a few more sales? Let us write your copy and you'll find that it's the next best thing to talking to each one of your customers in person.

ON TIME | ON BRIEF | ON BUDGET

Thousands of products and services have been sold with the help of our copy. We'll also take the stress out of producing content as we work with you to deliver great copywriting in the format you want to the timescale you need. But copywriting isn’t all we do, have a look below for other ways we could make your business stand out.

 

COPYWRITING

TRAINING

STRATEGY

SPEAKING

 

An instant Amazon bestseller when it was launched in 2012, ‘Flicks & Clicks’ is the only book of its kind to explain the art of copywriting for both websites and catalogues. Written by Mel Henson of Words that Sell and endorsed by Drayton Bird.

 “Whether you’re a start up wanting to learn the basics or an established retailer looking for information on best practice, Flicks & Clicks will help give your business the competitive edge for years to come.”   Nigel Swabey, CEO Scotts & Co 

Click to view on Amazon

Click to view on Amazon

 
 
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Mel has been writing copy for over 20 years, getting results that one client described as ‘stratospheric’.  She is also Head of Creative at AWA Digital and Copywriting Manager at Optimizon.

Her career began in top 20 London advertising agencies, working on accounts such as Guinness, Immac Hair Remover and Carte D’Or Ice Cream. After leaving to start a family she turned freelance, specialising in retail, as a result of her experience in direct marketing at  Ogilvy & Mather. She has also trained copywriters all over the world for clients including Mothercare, Mountain Warehouse and Reed Smith, and is a popular speaker at events such as Digital Growth Unleashed, The Copywriters Conference, 3XE and the Direct Commerce Association.


WHAT PEOPLE SAY

Mel is one of the few copywriters who really understands this business
— Drayton Bird
If you’re aiming for success, Mel is a great person to have on your team
— Ian Morrison